Job Role

B2B Sales Executive – Working Capital Loans

- Identify and connect with potential B2B customers in FMCG and HoReCa sectors.

- Generate leads through field visits, networking, referrals, cold calling, and market research.

- Build relationships with business owners and key decision-makers.

- Understand customer business operations, cash flow, and working capital requirements.

- Introduce suitable working capital loan solutions and guide customers through the application and documentation process.

- Coordinate with internal teams and lending partners for smooth processing and follow-ups.

- Manage the sales pipeline and customer database.

- Achieve monthly targets for lead generation, loan applications, and customer acquisition.

Requirements





- Experience in B2B Sales, Business Loans, Working Capital Loans, or Financial Services is preferred.

- Good communication, negotiation, and customer relationship skills.

- Ability to generate leads through field visits, networking, and cold calling.

- Basic understanding of business loans and working capital requirements.

- Strong follow-up and sales conversion skills.

- Target-oriented approach with valuable market research abilities.

- Willingness to travel for field sales and customer meetings.

📌 Sales & Marketing Executive (FMCG)(Horeca)
🏢 JobTrade
📍 Chennai