Job Summary

Key Responsibilities
- Develop and implement digital marketing strategies focused on product awareness, engagement, and conversions.
- Promote product features, perks, and USPs through targeted online campaigns.
- Optimize product listings or pages for SEO to improve organic visibility.
- Analyze product performance metrics, user behavior, and marketing KPIs using Google Analytics, Search Console, and other tools.
- Work closely with the product team to understand new updates, features, and user feedback.
- Conduct competitor and market research to refine marketing strategies.
- Manage paid marketing budgets and ensure high ROI for product-specific campaigns.
- Support product launches, feature releases, and promotional activities.

Required Skills & Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 0-1 years of experience in product digital marketing, performance marketing, or general digital marketing.
- Strong understanding of product positioning, user personas, and customer journeys.
- Hands-on experience with Google Ads,



Facebook Ads Manager, and SEO tools (Ahrefs, SEMrush).
- Ability to create compelling product-centric content.
- Good analytical skills with experience in tracking product KPIs.
- Strong communication skills and ability to collaborate with cross-functional teams.

Preferred Skills
- Experience in marketing SaaS products, Shopify apps, or digital tools.
- Basic knowledge of UI/UX and landing page optimization.
- Familiarity with Canva/Photoshop for product creatives.
- Experience with CRM or marketing automation tools (HubSpot, Mailchimp, Klaviyo).

Job Type: Permanent

Pay: ₹10,000.00 - ₹15,000.00 per month

Benefits:
- Health insurance
- Paid sick time
- Paid time off

Application Question(s):
- Please mention your current CTC, Expected CTC & reason for change from current organisation
- Which tools do you use daily? (Ads, SEO, design, automation, AI, etc.)
- How many years of hand

📌 Digital Marketing Executive/ Product Marketer (Ahmedabad)
🏢 SetuBridge Technolabs
📍 Ahmedabad