About Us We are part of the Super Vista Group, one of Europe’s leading optical companies. With over 1,000 stores and millions of customers across multiple countries, we combine online and offline retail to shape the future of optics through technology, digitalization, and data.

In partnership with Acquarius Capstorm Limited, we are looking for talented professionals to join our growing team.

About The Role The Digital Advertising Specialist will be responsible for managing and optimizing Meta Ads campaigns across Facebook and Instagram platforms. This role requires a strategic thinker with a strong understanding of digital advertising, performance marketing, and data analysis.

The ideal candidate will take ownership of campaign budgets, performance metrics, and scaling strategies to maximize return on ad spend (ROAS) and lead acquisition. You will work closely with creative teams to develop compelling ad creatives, conduct A/B testing, and implement data-driven optimizations to improve campaign effectiveness. Additionally, preparing detailed performance reports and providing actionable insights to stakeholders will be key to driving continuous improvement and achieving business goals.

Qualifications The successful candidate will possess 2-3 years of proven experience managing Meta Ads campaigns independently, with a track record of handling significant advertising budgets and scaling campaigns effectively. A strong understanding of Facebook and Instagram advertising platforms, including Meta Pixel, Conversion API (CAPI), attribution models, and campaign optimization techniques, is essential.

Candidates should demonstrate excellent analytical skills, with the ability to interpret complex performance data and translate insights into actionable strategies. Strong communication and collaboration skills are vital, as is the ability to work independently and take full ownership of campaign performance.



Fluency in English is required; knowledge of German is considered an advantage.

Responsibilities

- Manage and optimize Meta Ads campaigns across Facebook and Instagram to meet business objectives.
- Take ownership of campaign budgets, ensuring effective allocation and scaling based on performance data.
- Continuously optimize campaigns to improve Lead Acquisition Cost and Return on Ad Spend (ROAS).
- Monitor campaign performance metrics regularly and make data-driven adjustments to enhance results.
- Implement and manage Meta Pixel, Conversion API (CAPI), and attribution tools to track and analyze campaign effectiveness.
- Collaborate with the creative team to develop engaging ad creatives and perform testing to identify high-performing assets.
- Conduct A/B testing to refine targeting, messaging, and creative elements for better campaign outcomes.
- Prepare comprehensive performance reports, providing insights and recommendations to stakeholders for strategic decision-making.

Benefits We offer a competitive salary package aligned with industry standards, along with opportunities for professional growth within a dynamic and innovative environment. Our benefits include flexible working arrangements, health insurance, and access to ongoing training and development programs. You will be part of a collaborative team that values creativity, initiative, and continuous learning. We also support work-life balance and provide a positive workplace culture that fosters diversity and inclusion.

Equal Opportunity

Acquarius Capstorm Limited is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive workplace for all employees. We do not discriminate based on race, religion, gender, age, sexual orientation, disability, or any other protected characteristic. All qualified candidates are encouraged to apply and will be considered based on merit and experience.

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