About Keka & the Partner Organization Keka is one of India's fastest-growing modern HR-tech companies, serving 10,000+ businesses across HR, payroll, performance, hiring and finance.

The Keka Partner

Organization is a strategic growth lever — operating a partner ecosystem across distributors, resellers, technology / ISV partners, and referral partners (CAs, HR consultants, payroll bureaus, advisors).

Role Summary The PAM owns a named book of Keka partners end-to-end — program rules, pipeline, co-sell, operations, GTM, cross-functional alignment and the partner relationship. You are responsible for maximizing your partners’ revenue impact while delivering an exceptional experience with Keka. Location- Chennai Key Responsibilities Program & Partner Mechanics - Own program rules — tier criteria, certifications, MDF usage, branding, incentives, rebates and commissions.

- Maintain clean partner data in CRM/PRM ( certifications, contacts, opportunities); - Oversee deal registration, contract renewals, SLA and MDF claim validation. Pipeline, Co-Sell & GTM - Drive pipeline creation, co-sell support, negotiation, margin discussion and conflict resolution with each partner.
- Build partner sales plans, joint customer-success plans, reference-customer development and upsell/cross-sell motions.
- Run joint GTM — campaigns, key plays, enablement milestones, co-marketing strategy and execution. Operations, Reviews & Cross-Functional - QBR / MBR / weekly reviews,



forecasting accuracy, pipeline hygiene and partner scorecard management.
- Coordinate Sales, Marketing, Ops, Finance, Legal, CS, Presales and Channel Leadership on partner needs.
- Resolve commercial, operational and support escalations;

manage budgets and deal-desk for partner investments.

Strategic

Relationship & Lifecycle - Executive alignment with VP/C-level at top partners;

annual business reviewsand multi-year growth roadmaps.

- Partner health-score monitoring, journey mapping, NPS, advisory-board participation.
- Voice-of-partner programs, partner community building, and clean exit/offboarding when required.

How Success Is

Measured - Partner-sourced + partner-influenced revenue against quota.

- Active partners %, pipeline coverage, win rate, forecast accuracy.
- Tier-progression of partners, certification compliance, partner NPS. Must-Have - 6–10 years in channel / alliances / partner-account management at a B2B SaaS or enterprise-tech company;

carried a partner-sourced number.

- Robust commercial instincts — margin, incentives, deal economics and conflict resolution.
- CRM/PRM hygiene discipline and structured QBR / forecasting cadence.
- Senior stakeholder presence — comfortable with VP / C-level conversations at partners. Nice-to-Have - HR-tech, fintech, or payroll-adjacent industry exposure.
- Experience scaling a partner book from a handful to 50+ active partners.

📌 Partnership Manager-Chennai (India)
🏢 Keka HR
📍 India