N About the Role

NAs the Paid Media Manager, you will lead and manage all aspects of paid media campaigns across various digital platforms. You will oversee a team of digital advertising specialists, develop strategic plans, and drive performance to achieve marketing objectives.

N n n Responsibilities

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- Lead project execution across clients and practice teams.
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- Train and Build Team todeliver outstanding results.
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- Understanding client business and requirements.
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- Plan, optimise, and implement digital ads campaign strategies for a variety of clients.
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- Suggest and develop newcampaigns across multiple channels.
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- Perform keyword/audience/interest/behaviour research and manage all the campaigns for your clients.
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- Ensure the timely and successful delivery of our solutions according to client's needs and objectives.
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- Set up a list of KPIs to track for each client.
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- Forecast and track key account metrics.
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- Managing campaign budgets & optimise the ROI.
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- Improve upon paid advertising processes and innovate new strategies and techniques.
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- Prepare and present reports on client progress so that their accounts will perform well and be different from competitors.
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- Develop higher-level client communication and account strategy, including account launch strategy, long-term campaign management, and growth/scaling strategy.
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- Build and sustain rapport with multiple clients.
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- Tracking daily, weekly & monthly KPIs to identify opportunities for improvement in performance & regularly reporting to management/clients.
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- Develop new business with existing clients and/or identify areas of improvement to meet sales quotas.
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- Recommend and implementdigital projects to increase their ROI.
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- Prepare reports on account status.
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- Manage Project tasks and keep CRM up to date.
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- Prepare pitches/reportsfor the sales team.
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- Develop forecasting reports for prospective clients and show them ROI.
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- Collaborates with the sales team to reach prospective clients.
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n n n Qualifications

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- Bachelor's degreein Marketing, Advertising, Business, or a related field.
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n n n RequiredSkills

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- Proven experienceof at least 6 years in managing all Ads campaigns (Meta and Google Ads) and leading a team in a digital marketing agency or similar environment.
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- In-depth knowledge of Google Ads platform, including campaign setup, optimization techniques, and performance analysis.
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- Robust analytical skills with the ability to interpret data, draw insights, and make data-driven decisions to optimize campaign performance.
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- Excellent leadership and team management skills, with the ability to inspire, motivate, and develop team members.
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- Exceptional communication and interpersonal skills, with the ability to effectively collaborate with clients and internal stakeholders.
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- Strategic thinker with a proactive approach to problem-solving and a track record of delivering results-oriented solutions.
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- Detail-oriented mindsetwith the ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
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- Passion for staying updated with industry trends, advancements, and best practices in digital advertising and paid media management.
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📌 Paid Media Manager (India)
🏢 Nians
📍 India