Key Responsibilities:
Research industry-related topics and produce original, high-quality blog articles.
Write transparent, engaging and grammatically accurate blog content in line with content guidelines.
Optimize blog posts using SEO best practices, including keyword usage, headings and internal linking.
Edit and proofread content to ensure accuracy, clarity and quality before publication.
Collaborate with marketing and SEO teams to plan and execute content calendars.
Update and refresh existing blog content to improve readability and search engine rankings.
Maintain consistency in content tone, style and branding across all blog posts.
Meet assigned content deadlines while maintaining quality standards.