Key Responsibilities
Manage and monitor paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).
Conduct keyword research and implement SEO best practices to improve organic search rankings.
Track, analyze, and report campaign performance using tools such as Google Analytics and other marketing platforms.
Generate and nurture leads through digital marketing initiatives.
Monitor industry trends, competitor activities, and emerging digital marketing opportunities.
Collaborate with sales, design, and content teams to ensure consistent brand messaging.
Manage marketing budgets and maximize return on investment (ROI).
Maintain and update website content as needed.
Required Qualifications
Bachelor's degree in Marketing, Business, Communications, or a related field (preferred).
2+ years of experience in digital marketing.
Robust understanding of SEO, SEM, content marketing, and social media marketing.
Excellent analytical and problem-solving skills.
Solid written and verbal communication skills.
Ability to manage multiple projects and meet deadlines.
Preferred Qualifications
Google Ads, Google Analytics, Meta Blueprint, or other marketing certifications.
Experience with marketing automation tools and CRM platforms.
Basic knowledge of graphic design tools such as Canva or Adobe Creative Suite.
Experience with WordPress or other CMS platforms.
Skills:
Digital Advertising
SEO & SEM
Social Media Marketing
Content Creation
Marketing Analytics
Lead Generation
Campaign Management
Communication & Collaboration
Pay: From ₹8,000.00 per month
Work Location: Remote
📌 Digital Marketing Specialist Nagpur
🏢 GoldMatrix Software
📍 Nagpur
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