This role involves managing digital campaigns for our financial services business, product-based ventures, and future e-commerce initiatives.

Key ResponsibilitiesDigital Marketing
Plan, execute, and optimize digital marketing campaigns across Google, Facebook, Instagram, LinkedIn, YouTube, and other platforms.
Generate quality leads and improve customer acquisition through paid and organic marketing strategies.
Monitor campaign performance, analyze key metrics, and implement improvements to maximize ROI.

Social Media Management
Create and manage social media content calendars.
Publish engaging content across various platforms.
Grow brand awareness, audience engagement, and online presence.

Performance Marketing
Manage Google Ads, Meta Ads, and remarketing campaigns.
Track conversion rates, lead quality, and campaign effectiveness.
Conduct A/B testing and audience targeting optimization.

Content & Creative Coordination
Coordinate with graphic designers, video editors, and content creators.
Assist in developing marketing creatives, landing pages,



promotional campaigns, and advertisements.
Ensure brand consistency across all digital channels.

Website & SEO
Support website updates and content optimization.
Implement basic SEO practices to improve search rankings and website traffic.
Monitor website performance using analytics tools.

E-Commerce Support
Maintain basic product listings and content on e-commerce platforms.
Assist with online store promotions, product launches, and digital sales campaigns.
Monitor customer inquiries and support online sales initiatives.
Coordinate with operations and sales teams to improve customer experience.

Analytics & Reporting
Track campaign performance using Google Analytics and advertising dashboards.
Prepare weekly and monthly marketing reports.
Provide insights and recommendations based on data analysis.

Required Qualifications
Bachelor's degree in Marketing, Business, Communicat

📌 Digital Marketing Specialist Rau
🏢 The Elite International
📍 Rau