Marketing Manager (Mumbai Based)

Marketing Manager (Mumbai Based)

08 Sep
|
Yuze
|
Mumbai

08 Sep

Yuze

Mumbai

Location: Mumbai, India

Position: Marketing Manager

Reports to: Country Manager – India

About Yuze

At Yuze, financial inclusion is not a feature – it is our foundation. We serve startups, freelancers and small businesses across borders with digital accounts, payment cards and financial services that put control back in the hands of the user. As we expand globally, we are looking for agile thinkers and creative leaders to shape how Yuze engages the world.

The Role – Marketing Manager

As a Marketing Manager at Yuze, you will lead the execution and evolution of our brand across digital and physical channels. You will work closely with the Country Manager to define positioning, support growth strategies and manage campaign delivery with measurable outcomes. You will also contribute to the culture of innovation by applying AI-powered tools to amplify our reach, speed, and impact.

This role is ideal for someone ready to move beyond coordination into creative leadership; someone who combines hands-on execution with a deep sense of ownership and accountability.

Key Responsibilities

- Plan and lead multi-channel marketing campaigns that align with business objectives and growth milestones
- Own content strategy across platforms (social media, email, website, advertising, offline) to ensure brand consistency and audience engagement
- Coordinate with internal stakeholders and external partners to deliver campaigns and brand initiatives on time and on message
- Monitor and report on campaign performance,



using dashboards and analytics to provide insights, test ideas and optimize results
- Manage social media presence, community interaction and influencer engagement strategy
- Support product launches and GTM strategy with compelling marketing narratives and collateral
- Guide external freelancers or junior team members to ensure content and brand alignment
- Monitor marketing trends and competitors to identify areas for innovation and differentiation
- Contribute to executive branding, PR outreach and thought leadership content

Qualifications & Skills

- 4–6 years of experience in a marketing or communications role, preferably in FinTech, startups or digital-first businesses
- Proven track record in managing digital marketing campaigns, content strategies and brand programs
- Strong understanding of marketing analytics and ability to derive insights from data tools (e.g. GA4, Meta, HubSpot, etc.)
- Fluency in using AI tools for marketing automation, content generation, analytics and optimization
- Hands-on experience with tools such as Canva, HubSpot, Google Analytics, Meta Business Suite or equivalents
- Exceptional communication skills in English
- Creative thinker with a bias for execution and a sharp eye for detail

What We Offer

- Work within a mission-driven, inclusive team that values voice and initiative
- International exposure and room for growth opportunities
- Flexible working hours and hybrid work options
- A chance to redefine the financial future for SMEs and freelancers

📌 Marketing Manager (Mumbai Based)
🏢 Yuze
📍 Mumbai

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