- Key Responsibilities

- Marketing &
- Branding

- Develop and execute marketing strategies aligned with business objectives.
- Manage overall brand positioning and ensure consistency across digital and offline platforms.
- Coordinate with creative, digital, PR, media, and marketing agencies.
- Plan and execute campaigns, launches, and brand initiatives.

2. Lead Generation

- Develop strategies to generate qualified leads for the Sales team.
- Coordinate Meta, Google, LinkedIn, and other digital campaigns.
- Monitor CPL, lead quality, conversions, and campaign ROI.
- Explore recent lead-generation channels, partnerships, and collaborations.

3.

Marketing

Collaterals

- Take ownership of all marketing collaterals and ensure they are always updated and readily available.
- Coordinate brochures, company profiles, presentations, project profiles, flyers, standees, videos, social media creatives, and other brand materials.
- Ensure all collaterals follow approved brand guidelines and are shared with Sales/BD teams on time.

4. Website &
- SEO

- Manage and coordinate the company's website with external agencies.
- Ensure website content, project pages, images, portfolios, and information are updated.
- Coordinate website improvements, landing pages, and lead-generation initiatives.
- Manage and monitor SEO activities, keyword strategy, rankings, organic traffic,



and SEO-generated leads.

5. Events &
- Exhibitions

- Plan and manage CREDAI, expos, exhibitions, and industry events.
- Coordinate event branding, stalls, collaterals, giveaways, presentations, videos, and vendors.
- Manage pre-event, event-day, and post-event marketing activities.
- Track leads and ROI generated through events.

6. Agency &
- Vendor Management

- Manage marketing, creative, digital, SEO, website, PR, production, and event agencies.
- Coordinate with designers, photographers, videographers, printers, influencers, and other vendors.
- Ensure timely delivery of all marketing requirements.

7.

Social

Media &

- Content

- Coordinate Instagram, LinkedIn, and other social media activities.
- Plan content calendars and coordinate reels, project photography, testimonials, walkthrough videos, and brand films.
- Ensure all content reflects the company's premium positioning.

8. Planning &
- Reporting

- Prepare monthly and quarterly marketing plans.
- Maintain marketing and campaign trackers.
- Monitor marketing budgets and spends.
- Prepare MIS covering leads, campaigns, website, SEO, social media, events, and ROI.
- Present marketing performance and plans to senior management.

Need to work with Luxelan and sister concern company

📌 Marketing Manager (Pune)
🏢 Luxelan
📍 Pune