We are looking for an experienced Digital Marketing Expert (urgently )who will take full responsibility of our company’s online presence, brand positioning, and lead generation system.
This role is highly performance-driven and directly responsible for generating high-quality national & international B2B leadsfor our software development and web development services.

Key Responsibilities:
Social Media & Brand Growth
Manage and grow all company social media profiles (LinkedIn, Facebook, Instagram, etc.)
Build a solid B2B brand presence and authority
Plan & execute content strategy (case studies, service posts, client success stories)
Optimize company profiles for conversion and credibility

B2B Lead Generation (National & International)
Design & execute multi-channel B2B lead generation strategies
Generate high-quality leads for:
Custom Software Development
Web Development
SaaS / ERP / Business Automation
Build scalable lead funnels for both inbound & outbound leads
Qualify leads and hand over sales-ready leads to the sales team





Performance Marketing (Paid Ads - Master Level Required)
Plan, run, and optimize Google Ads (Search, Display, Remarketing):
Plan, run, and optimize Meta Ads (Facebook & Instagram):
Create high-converting ad copies, creatives & landing page funnels
Manage budget, ROAS, CPL & performance reports
Continuous A/B testing for ads & landing pages

B2B Platforms & Marketplaces Lead Generation

Solid hands-on experience in lead generation from:
Upwork
Clutch
IndiaMART
TradeIndia
Justdial

Responsibilities include:
Profile optimization
Bid strategy
Proposal strategy
Lead qualification
Profile growth & review strategy

LinkedIn Lead Generation (Advanced Level)
Optimize company & founder profiles
Build B2B prospect lists
Execute LinkedIn outreach & nurturing campaigns
Experience with Sales Navigator is a plus
Convert connections into booked sales calls

Strategy, Funnel & Automation
Buil

📌 Digital Marketing Expert Durgapur
🏢 JOSISOFT TECHNOLOGIES
📍 Durgapur