Job Description – Digital Marketing Expert

Position: Digital Marketing Expert

Department: Marketing

Experience: 1–3 Years

Job Type: Full-Time

Location: [Sector 34A, Chandigarh]

Key Responsibilities
Develop and execute digital marketing strategies across search, social media, email, and other online channels.
Manage and optimize campaigns on platforms such as Google Ads, Meta Ads, LinkedIn, and other relevant channels.
Conduct keyword research, competitor analysis, and audience research to support campaign planning.
Create, coordinate, and publish engaging content for websites, blogs, social media, email campaigns, and other digital platforms.
Implement SEO best practices, including on-page optimization, link-building initiatives, and performance monitoring.
Track website traffic, campaign performance, conversions, and other key metrics using tools such as Google Analytics and Google Search Console.
Prepare regular digital marketing reports and provide actionable insights to improve campaign performance.
Manage social media accounts, content calendars, community engagement, and online brand presence.
Coordinate with internal teams, designers, content creators, and external agencies to deliver marketing campaigns.
Stay updated on digital marketing trends,



platform updates, emerging tools, and industry best practices.Required Skills
Strong knowledge of digital marketing concepts and channels.
Practical experience with SEO, SEM, social media marketing, email marketing, and content marketing.
Familiarity with Google Ads, Meta Ads Manager, Google Analytics, Google Search Console, and social media management tools.
Positive understanding of keyword research, campaign optimization, conversion tracking, and performance analysis.
Solid analytical, communication, and problem-solving skills.
Ability to create engaging content and manage multiple projects effectively.
Positive attention to detail and a results-oriented approach.

Preferred Candidate- Graduate in Marketing, Business Administration, Communications, or a related field.
Candidates with practical experience managing digital marketing campaigns will be preferred.
Relevant certifications in Google Ads, Google Analytics, SEO, or social media marketing will be an added advantage.
Should be comfortable working independently, meeting deadlines, and adapting to changing digital trends.

Pay: ₹18,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Digital Marketing Expert Sector 34
🏢 Institute of applied finance & analytics
📍 Sector 34