Requirements
- 3–5+ years of hands-on Meta Ads experience for consumer AI products.
- Proven experience scaling paid acquisition for consumer products.
- Strong experience with Meta Ads across India, Middle East, and/or Europe.
- Experience owning CAC, trial-to-paid conversion, payback, and funnel metrics.
- Strong creative strategy skills with a high velocity of testing and iteration.
- Experience deciding what to test, kill, and scale based on performance data.
- Background in consumer AI, microdrama, gaming, or D2C is strongly preferred.
- TikTok Ads experience in markets outside the US is a plus.
- Solid analytical thinking and clear communication.
Responsibilities
- Own Meta paid acquisition end to end.
- Build and execute the paid growth strategy across India, Middle East, and Europe.
- Develop the creative testing strategy and continuously improve creative velocity.
- Monitor and optimize CAC, trial-to-paid conversion, payback, and funnel performance.
- Identify winning audiences, creatives, campaigns, and markets to scale.
- Decide what to test, kill, and scale based on data.
- Work directly with the founders on growth strategy and execution.
- Build a repeatable paid acquisition engine for Perisclaw.
Job Details
Remote
Interview Process
- Recruiter Screening
- Growth & Meta Ads Deep Dive
- Case Study
- Founder Round
📌 Growth Lead (India)
🏢 ClanX
📍 India