About Joify
Joify is a new-age ice cream brand built on our family's four decades of expertise in ice cream manufacturing. We make real ice cream (not frozen dessert), formulated with 11% milk fat to deliver superior richness and creaminess. We're on a mission to build a strong regional FMCG brand across South India, starting with Andhra Pradesh & Telangana.
Instagram: @joifyicecreams
Role Overview
We're looking for a graphic designer to create and maintain Joify's visual presence across every format it shows up in - retail, distribution, and social media. You'll design new creatives that represent the brand consistently everywhere, while also keeping existing designs current: updating them to new specs, resizing across formats, and creating variations as needed.
Key Responsibilities
Design Production
- Create new designs across offline and online formats including posters, pamphlets, board designs, menu cards, danglers, standees, signages, vehicle branding, freezer branding wraps, distributor brochures, social media stories and posts.
- Create digital ad creatives and website banners
- Design packaging for new Joify products
- Ensure every design consistently represents the Joify brand, wherever it appears
Design Maintenance & Adaptation
- Update older designs to reflect new specs, offers, or messaging
- Resize existing designs across different formats and dimensions (print sizes, digital formats, signage dimensions)
- Create variations and adaptations of existing designs as needed
Brand Consistency
- Maintain consistency with Joify's brand guidelines across all design output — colors, typography, logo usage, and visual tone
- Build and maintain a library of design templates for quick reuse, resizing, and adaptation
Requirements
- Proven experience as a graphic designer (in-house, agency, or freelance); FMCG or retail experience is a plus
- Proficiency in design software such as Adobe Photoshop, Illustrator, and/or Canva
- Working knowledge of print production basics (file formats, resolution, bleed/margins, die-lines) for posters, boards, signage, and packaging
- Comfortable designing across print, packaging, and digital/social formats
- Strong sense of visual consistency and ability to work within brand guidelines
- Ability to manage multiple design requests - from small edits to full recent concepts - without compromising quality or missing deadlines
- Portfolio required with application
📌 Graphic Designer (India)
🏢 Joify
📍 India