A digital marketer plans, executes, and manages online marketing campaigns to promote a brand, generate leads, and increase sales. [1, 2]You can review a standard template like the Upwork Digital Marketer or use the framework below. [1]Job OverviewWe need a digital marketer to grow our online presence and drive customer engagement. You will manage our digital channels, run ad campaigns, and analyze performance data to hit growth targets. [1, 2, 3]Key Responsibilities

- Campaign Management: Plan and execute digital campaigns across SEO, SEM, email, and social media.
- Content Creation: Write blog posts, web copy, and social media updates that match our brand voice.
- Lead Generation: Optimize website landing pages and user funnels to turn traffic into sales and leads.
- Data Analysis: Use tools like Google Analytics to track KPIs, measure ROI,



and report on campaign success.
- Collaboration: Work with designers and writers to create explicit, high-quality marketing assets. [1, 2, 3, 4, 5, 6]

Requirements and Qualifications
- Experience: 2+ years of hands-on digital marketing experience.
- Technical Skills: Familiarity with SEO, Google Ads, Meta Ads, and WordPress.
- Analytical Skills: Ability to read data, interpret metrics, and adjust strategy based on results.
- Communication: Strong writing and team collaboration skills

please note it is US Shift/8.30 pm to 5 am Monday to Friday Pay: ₹10,078.55 - ₹700,000.00 per month

Benefits

- Food provided

Work Location: In person

📌 Digital Marketing Specialist (HRBR Layout)
🏢 LanceSoft
📍 HRBR Layout