08 Sep
|
HR Yaar
|
Mumbai
Title : Assistant Manager / Manager - Branding
Location : Khar, Mumbai
Industry : Apparel
About the Role
We're looking for a creative, hands-on Brand Manager to drive brand communication and visibility across social media, print, retail, and events, ensuring a consistent brand voice at every touchpoint.
Key Responsibilities
- Brand Communication: Own the communication calendar around collections, launches, and campaigns; maintain consistent brand voice and identity
- Social Media: Plan and manage content calendars, coordinate shoots, track performance, and stay ahead of modest-fashion trends
- Print & Collateral: Manage design and production of lookbooks, packaging, tags, and brochures with designers/vendors
- In-Store Branding: Drive visual merchandising, signage, and window displays in line with brand guidelines
- Events:
Plan and execute launches, pop-ups, and activations, including on-ground branding and vendor coordination.
- Coordination: Liaise with design, e-commerce, sales, and external agencies to keep messaging aligned across channels
Candidate Profile
- Bachelor's in Marketing, Mass Comm, or related field (MBA a plus)
- 3–6 years in brand management/marketing, preferably in fashion or lifestyle
- Solid grasp of social media, content trends, and print/retail/event execution
- Excellent communication skills and a creative eye
- Comfortable managing multiple projects and vendors simultaneously.
📌 Brand Manager (Mumbai)
🏢 HR Yaar
📍 Mumbai