Company Description Truhome Finance Limited, formerly known as Shriram Housing Finance Limited, is a housing finance company registered with the National Housing Bank (NHB). The organization is a leading affordable housing finance provider, primarily serving low- and middle-income customers across India.

As a niche player, Truhome has developed proprietary sales tools to efficiently serve self-employed customers and simplify the home loan process. With over 170 branches across 16 states and more than 250,000 customers served, the company has a strong and growing footprint. Around 4,000 employees support operations across approximately 150 locations, offering opportunities for career growth in a dynamic, customer-focused environment.

Role Description The Branch Sales Manager is a full time, on-site role based in Lucknow, responsible for driving business growth and achieving branch sales targets for housing finance products. The role includes managing and mentoring the branch sales team, setting daily and monthly goals, and monitoring performance to ensure target achievement.

The Branch Sales

Manager will oversee lead generation, customer acquisition, and relationship management with individual customers, channel partners, and local stakeholders. Daily activities involve reviewing pipeline and conversions, ensuring adherence to company processes, coordinating with credit and operations teams,



and maintaining high standards of customer service. The role also includes reporting on branch performance, implementing sales strategies, and supporting business development initiatives in the Lucknow region.

Qualifications

- Candidates should possess strong sales, business development, and target-achievement skills, particularly in financial services or housing finance.
- Candidates should possess team leadership, people management, and performance coaching skills to guide and develop branch sales staff.
- Candidates should possess customer relationship management and negotiation skills to build trust, handle queries, and close deals effectively.
- Candidates should possess analytical and reporting skills to track branch metrics, interpret data, and support decision-making.
- Candidates should possess local market knowledge of Lucknow and surrounding areas, with the ability to develop and manage local channels and partnerships.
- Bachelor’s degree in business, finance, management, or a related field; an MBA or equivalent postgraduate qualification is an added advantage.
- Prior experience in branch sales management in housing finance, NBFCs, or banking is highly preferred.
- Strong communication skills, proficiency with basic office and CRM tools, and the ability to work ethically in a fast-paced, target-driven environment.

📌 Branch Sales Manager (Lucknow)
🏢 Truhome Finance
📍 Lucknow