- Develop and execute SEO + AEO strategies to improve organic visibility across Google and AI-powered search platforms.

- Conduct keyword research, search intent analysis, competitor research, and topic gap analysis.

- Identify opportunities to rank for featured snippets, People Also Ask, AI Overviews, and conversational search queries.

- Optimise website content for Google Search, ChatGPT, Gemini, Perplexity, Bing, and other AI search experiences.

- Create and optimise answer-focused content that directly addresses user queries.

- Develop topic clusters, pillar pages, FAQs, comparison pages, and informational content based on search intent.

- Optimise content structure using clear headings, concise answers, FAQs, lists, tables, and semantic entities.

- Implement and optimise Schema Markup / Structured Data such as FAQ, Article, Organization, LocalBusiness, Course, and Breadcrumb schema where appropriate.

- Improve E-E-A-T signals, topical authority, author credibility, and content trustworthiness.

- Conduct regular on-page SEO audits covering titles, meta descriptions, headings, internal links, URLs, image optimisation, and content quality.

- Build and optimise internal linking structures to improve crawlability, relevance, and topical authority.

- Analyse competitors' SERP, AEO, content, backlinks, and AI-search visibility to identify growth opportunities.

- Monitor rankings and visibility across traditional search and AI search platforms.

- Track significant metrics including organic traffic, rankings, impressions, CTR,



featured snippets, AI citations, conversions, and leads.

- Identify and optimise content for long-tail, conversational, question-based, and zero-click searches.

- Optimise existing content through content refreshes, factual updates, improved search intent alignment, and additional FAQs.

- Work with content writers to create SEO/AEO-friendly briefs and content guidelines.

- Collaborate with developers to implement technical SEO, schema, site architecture, page-speed, indexing, and crawlability improvements.

- Identify technical SEO issues through tools such as Google Search Console, Google Analytics, Ahrefs, Semrush, Screaming Frog, and similar platforms.

- Develop strategies to increase the brand's visibility and mentions within AI-generated search answers.

- Conduct AI prompt/query research to understand how users search for products, services, brands, and solutions conversationally.

- Analyse AI-generated answers and competitor citations to identify opportunities for improving brand inclusion.

- Prepare weekly/monthly SEO & AEO performance reports with actionable recommendations.

- Stay updated with Google algorithm updates, AI search developments, SERP changes, schema updates, and emerging AEO/GEO practices.

- Continuously test new content formats, query structures, internal linking strategies, and optimisation techniques to improve organic and AI-search visibility.

Pay: ₹20,000.00 - ₹30,916.22 per month

Work Location: In person

📌 AI SEO/ AEO EXECUTIVE (Rajouri Garden)
🏢 Oh Puhleeez Digital Marketing Solutions
📍 Rajouri Garden