08 Sep
|
Backdropsource India
|
Coimbatore
08 Sep
Backdropsource India
Coimbatore
AI Motion Graphic Designer - Creative / Design Team
Location: Coimbatore, India (On-site) — flexible based on candidate strength
Department: Creative / Design
Reports To: Design Head
Employment Type: Full-Time
Experience: 1–3 years
Budget: ₹4.5 LPA – ₹6 LPA, as per experience
About Backdropsource
Backdropsource is a global e-commerce brand under Carotechs, specializing in custom-printed backdrops, tension fabric displays, and event and trade show products. We serve customers across the US, UK, and Australia, and our in- house design, content, and marketing teams work around the clock across time zones to bring bold, on-brand creative to a fast-growing catalog of products.
Role Summary
We're hiring an AI Motion Graphic Designer to create scroll-stopping, UGC-style short-form video content —product demos, unboxings, transformations, and social ads — by combining AI generation tools with traditional motion design and editing craft. You'll own the pipeline end-to-end: from concept and AI-generated raw footage/avatars/voiceovers to polished, launch-ready motion graphics for Meta, TikTok, YouTube Shorts, Pinterest, and product pages.
Key Responsibilities
- Concept, script, and produce UGC-style short-form videos (15–60 seconds) for product launches, promotions, and always-on social content
- Generate raw footage, AI avatars, voiceovers, and B-roll using AI video tools (e.g., Runway, Pika, Kling, HeyGen, Synthesia, ElevenLabs)
- Design and animate motion graphics — kinetic text, product callouts, lower-thirds, transitions — in After
Effects/Premiere Pro to turn AI-generated raw cuts into launch-ready assets
- Adapt a single core video concept into multiple cut-downs and aspect ratios for Meta Ads, TikTok, Pinterest, YouTube Shorts, and product listing pages
- Partner with the design and marketing team on creative briefs, storyboards, and the content calendar
- Track emerging AI video and image generation tools, and pressure-test new tools/workflows to speed up production without compromising quality
- Keep brand voice, colors, and typography consistent across every AI-assisted and traditionally produced asset
- Organize footage, AI-generated assets, and project files for quick iteration and reuse across campaigns
What We're Looking For
- 1–3 years of experience in motion graphics, video editing, or content creation — e-commerce or D2C brand experience is a strong plus
- Hands-on experience with at least one AI video generation or AI avatar tool (Runway, Pika, Kling, HeyGen,
Synthesia, or similar)
- Proficiency in Adobe After Effects and Premiere Pro; comfort with CapCut for fast-turnaround social edits
- A strong sense of UGC-style storytelling — hooks, pacing, and native formatting for each platform
- A portfolio or reel demonstrating short-form video and/or motion graphics work
- Sharp visual design instincts — typography, color, and brand consistency
Nice to Have
- Working knowledge of AI image generation tools (Midjourney, DALL·E, or similar)
- Familiarity with paid social ad specs (Meta, TikTok)
- Basic scripting or copywriting skills for video hooks and captions
What We Offer
- A fast-moving, hands-on creative role with direct ownership of high-visibility content
- Exposure to global markets — US, UK, and Australia — and a front-row seat to scaling e-commerce creative
- A collaborative design team and room to shape how AI tools get used in production
- Competitive compensation, benchmarked to experience and portfolio strength To apply, submit your resume and portfolio/reel through the Backdropsource careers page.
📌 AI Motion Graphic Designer (Coimbatore)
🏢 Backdropsource India
📍 Coimbatore