ADILA JEWELSDigital Marketing & E-commerce ExecutiveLocation: Mumbai – On-site

Experience: 1–3 Years

Reporting To: Founder / Marketing Team

Role OverviewAdila Jewels is looking for a proactive and creative Digital Marketing & E-commerce Executive to help manage our digital presence and grow our D2C business.

The role combines social media, content creation, Shopify website management, performance marketing support and reporting. The ideal candidate should be comfortable working in a fast-paced growing brand and taking ownership of day-to-day digital activities.

Key ResponsibilitiesSocial Media & Content

- Plan and manage monthly Instagram and Facebook content calendars.
- Develop ideas and briefs for posts, Reels, Stories and campaigns.
- Write engaging captions, hooks and CTAs.
- Coordinate content creation, influencers and UGC collaborations.
- Monitor social media performance, trends and competitor activity.

Shopify & E-commerce

- Manage and regularly update the Shopify website.
- Upload products, descriptions, pricing, images, tags and collections.
- Update homepage banners, offers, promotional content and landing pages.
- Ensure product information, pricing and stock availability are accurate.
- Support basic SEO and website optimization.
- Monitor website traffic, conversion rate and customer experience.

Performance Marketing Support





- Review Meta and Google advertising performance with the agency/marketing team.
- Track key metrics including spend, CTR, CPC, conversions and ROAS.
- Identify successful creatives, audiences and campaigns.
- Recommend current creative ideas, offers and landing-page improvements.

Reporting & Analysis

- Prepare simple weekly and monthly performance reports.
- Track social media, website and marketing KPIs.
- Identify what is working, what isn't and recommend clear next actions.

Skills Required
- Shopify
- Social Media Marketing
- Content Planning & Copywriting
- Meta & Google Ads understanding
- Canva / basic creative skills
- Google Analytics / GA4
- Basic SEO
- Excel / Google Sheets
- Marketing Analytics & Reporting
- Strong attention to detail

What We're Looking For
- 1–3 years of experience in digital marketing or e-commerce.
- Experience with a D2C brand and Shopify preferred.
- Creative thinker with a data-driven mindset.
- Strong ownership and execution skills.
- Ability to manage multiple responsibilities independently.
- Proactive, curious and willing to experiment and learn.
- Interest in jewellery, fashion, beauty or lifestyle brands is an advantage.

At Adila, we're looking for someone who doesn't just execute tasks, but understands what is working, asks why, and continuously looks for ways to improve our digital growth.

📌 Social Media & E‑commerce Performance Marketing Executive (Mumbai)
🏢 Adila Jewels
📍 Mumbai