Assistant Manager –

- Business Development, Retail Expansion (South Region)

Department: Business Development / Retail Expansion

Designation: Assistant Manager –

- Business Development

Region: South India

Industry: Jewellery / Retail

Employment Type: Full-Time

Role Purpose The Assistant Manager –

- Business Development will support the expansion of the company’s retail footprint across South India by identifying high-potential markets, evaluating suitable retail locations, coordinating commercial negotiations, and ensuring timely execution of new store openings.

The role requires strong market understanding, real estate knowledge, commercial acumen, stakeholder management, and the ability to travel extensively across the assigned region.

Key Responsibilities

1.

Market

Mapping &
- Expansion Planning
- Conduct detailed market mapping across South India to identify potential cities, micro-markets, high streets, malls, and emerging retail locations.
- Identify suitable markets based on population profile, purchasing power, competition, catchment, footfall, and jewellery retail potential.
- Support preparation of city-wise and region-wise retail expansion plans.
- Track upcoming malls, commercial developments, high streets, and retail projects.
- Site Identification &
- Evaluation
- Source potential retail properties through landlords, developers, IPCs, brokers, mall management teams, and local market networks.
- Conduct physical site visits and evaluate properties based on:
- Location visibility
- Frontage
- Carpet area
- Footfall
- Catchment profile
- Accessibility and parking
- Competition
- Rental commercials
- Store feasibility
- Prepare comparative site evaluation reports and recommendations for management approval.

3.

Commercial

Negotiation

- Support negotiations with landlords, developers, mall operators, brokers, and property consultants.

- Evaluate rental structures, CAM charges, security deposits, escalation clauses, lock-in periods, revenue share arrangements, fit-out periods, and other commercial terms.
- Work towards commercially viable deals aligned with company budgets and expansion objectives.
- Competition &
- Market Intelligence




- Monitor expansion activities of jewellery and organised retail brands.
- Conduct competitor mapping covering store locations, store sizes, pricing segment, product positioning, and market presence.
- Maintain updated databases of available properties and key retail developments.
- Provide regular market intelligence to the management team.

5.

New Store Project

Coordination

- Coordinate with internal stakeholders including Projects, Finance, Legal, Operations, HR, Marketing, IT, and Supply Chain for new store openings.
- Track store opening timelines from property identification through handover and launch.
- Coordinate prope

rty documentation, commercial approvals, LOI execution, lease documentation, and possession.
- Ensure all required information is handed over to the Projects team after property finalisation.
- Broker &
- Developer Network Management
- Build and maintain strong relationships with:
- Property consultants
- Local brokers
- Mall developers
- Landlords
- IPCs
- Commercial real estate companies
- Develop a strong property sourcing network across assigned South Indian markets.
- MIS &
- Reporting
- Maintain an updated retail expansion tracker covering:
- Markets under evaluation
- Potential properties
- Commercial negotiations
- Approved sites
- Lease status
- Store opening timelines
- Prepare weekly and monthly expansion MIS for management review.
- Maintain records of market visits, property comparisons, and commercial negotiations.

Preferred Geographic Coverage

Candidate should have exposure to markets across South India, including:

- Karnataka
- Tamil Nadu
- Telangana
- Andhra Pradesh
- Kerala

Exposure to major markets such as Bengaluru, Chennai, Hyderabad, Kochi, Coimbatore, Mysuru, Mangaluru, Vijayawada, Visakhapatnam, Madurai, Trivandrum and other Tier-2/Tier-3 markets will be an advantage.

Qualification





- Bachelor’s degree in Business Administration, Marketing, Real Estate, Retail Management, or related discipline.
- MBA / PGDM will be preferred.

Experience

- 4–7 years of relevant experience in Business Development, Retail Expansion, Commercial Real Estate, Store Acquisition, or Leasing.
- Experience in Jewellery, Fashion, Lifestyle, Luxury Retail, QSR, Consumer Retail, or organised retail will be preferred.
- Strong exposure to the South India retail real estate market is desirable.

Key Skills

- Retail expansion and market mapping
- Property sourcing and site acquisition
- Commercial negotiation
- Lease and rental understanding
- Retail real estate knowledge
- Market feasibility analysis
- Competition mapping
- Stakeholder management
- Strong networking skills
- Analytical and commercial mindset
- Advanced Excel and PowerPoint skills
- MIS and reporting

Candidate Profile The ideal candidate should be commercially robust, highly networked in the retail real estate ecosystem, comfortable travelling extensively, and capable of independently identifying and evaluating opportunities across multiple South Indian markets.

The candidate should have strong negotiation capabilities and the ability to coordinate effectively with both internal departments and external stakeholders.

Travel Requirement

Extensive travel across South India will be required depending on expansion priorities and property evaluations.

Key Performance Indicators (KPIs)

- Number of potential markets identified
- Number of qualified properties sourced
- Site identification-to-approval conversion rate
- Commercial savings achieved through negotiations
- Site acquisition turnaround time
- Adherence to expansion timelines
- Quality and accuracy of market/site evaluation
- New store opening pipeline achievementegree in Business, Marketing, Management, or a related field; a postgraduate qualification is an advantage.

Comfort with using CRM tools, MS Office (Excel, PowerPoint), and digital collaboration platforms.

Demonstrated ability to work independently, manage multiple priorities, and deliver results in a fast-growing, entrepreneurial environment.

📌 Assistant Manager Business Development (South Region) (Hyderabad)
🏢 KEEMTI
📍 Hyderabad