Job DescriptionB2B Lead Generation & Sales Specialist n
n Location: WorldTech Square, Sector 83, Mohali
n Work Mode: In-office
n Working Days: Monday to Friday
n Employment Type: Full time
n Experience: 1.5+ years
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About the Role n
nWe are looking for a B2B Lead Generation & Sales Specialist who can take ownership of the complete sales process — from finding and generating prospects to closing deals.
nThe ideal candidate should have hands-on experience in B2B lead generation, cold outreach, prospecting, sales calls, client communication, follow-ups, and deal closing.
nThis is not a role limited to generating leads and handing them over to another salesperson.
n You will be responsible for generating your own leads, converting prospects into opportunities, handling the sales process, and closing clients.
nThis is an in-office role based at WorldTech Square, Sector 83, Mohali.
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Key Responsibilities n
n Lead Generation & Prospecting n
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- Research and identify relevant B2B prospects, companies, and decision-makers.n




- Build and maintain targeted prospect databases.n
- Generate new leads through LinkedIn, cold email, WhatsApp, cold calling, and other relevant channels.n
- Identify potential clients based on target industries, company size, requirements, and buying potential.n
- Use tools such as LinkedIn Sales Navigator, Apollo, CRM platforms, and other lead-generation tools.n

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Outreach & Appointment Setting n
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- Execute structured multi-channel cold outreach campaigns.n
- Conduct personalized LinkedIn prospecting and outreach.n
- Execute cold email campaigns and manage follow-up sequences.n
- Conduct WhatsApp outreach and follow-ups.n
- Make outbound calls to potential clients.n
- Qualify prospects and identify genuine sales opportunities.n
- Book discovery calls and sales meetings with qualified prospects.n
- Maintain consistent follow-up with leads at different stages of the sales cycle.n

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Sales & Client Conversion

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