We are seeking a highly creative, performance-driven Motion Graphics and Digital Video Content Creator to join our marketing team. This role is crucial for developing and producing engaging, high-converting motion graphics and short-form video content specifically for our paid digital advertising channels (e.g., Meta/Instagram Reels, TikTok, YouTube Shorts). The ideal candidate is deeply immersed in social media culture and can rapidly create data-informed, native-feeling video ads that drive measurable business results (clicks, conversions, and ROAS).
Key Responsibilities
Creative Strategy & Ideation
Conceptualize & Script: Generate high-volume, cutting-edge, and compelling concepts and scripts for short-form video and reel ads, with a focus on Direct Response (DR) marketing principles (strong hooks, explicit value props, and urgent CTAs).
Trendjacking: Stay ahead of platform-specific trends, viral audios, memes, and content formats on TikTok, Instagram, and YouTube, adapting them into brand-safe, high-performing ad creatives.
A/B Testing Focus:



Develop multiple creative variations (e.g., different hooks, body content, and CTAs) for systematic A/B testing to optimize ad performance.
Production & Editing
End-to-End Video Production: Manage the entire creative lifecycle, which includes planning, scripting, asset gathering, filming/directing (UGC-style/talking head, screen recording, product demos), and post-production.
High-Volume Editing: Produce and edit high-quality, short-form video ads (primarily 15-60 seconds) using industry-standard software (e.g., CapCut, Davinci Resolve, Adobe Premier Pro, After-effects) at a rapid pace to fuel the ad testing pipeline.
Optimization for Platform: Edit for maximum retention, utilizing fast pacing, jump cuts, energetic text overlays, on-screen captions, and trend-specific effects to ensure the video feels native to each platform.
Asset Management: Organize, tag, and maintain a library of creative assets, including raw footage, final c

📌 motion graphic And video content creator (Kochi)
🏢 TechsoIT
📍 Kochi