09 Sep
|
Alike
|
Bengaluru
Role: Senior Manager — Performance Marketing
Experience: 5 – 7 Years
Location: Onsite – Bangalore, India
Type: Full Time Employee
About Us
Alike is building the world's first truly unified travel platform, combining AI intelligence and peer trust, to establish a new, fragmentation-free way of sharing, discovering, planning, and booking travel. Alike brings together the travel stages of inspiration, planning, booking, in-trip support and memories sharing in one seamless experience. Powered by its modular Infinity platform, Alike's AI twin "Eia" works in tandem with a rapidly growing travel creator community to deliver truly personalised, unified travel journeys at scale. By making travel experiences social and unified, Alike aims to help everyone travel like the people they like.
The role
As Deputy Director Performance Marketing, you will lead our inorganic marketing to drive growth for our travel platform. You will be responsible for planning, executing, and optimising digital marketing strategies across various channels, including search, social and display.
As a growth marketer, you will apply your skills and knowledge to experiment with new and cutting-edge ways to grow our user base and revenue. You will use your deep understanding of AdTech tools to drive sales and lead conversions and have hands-on experience in running targeted marketing campaigns using first party, second party, and third party data. You will also nurture a high-performing team, fostering cross-functional collaboration to align marketing efforts with our broader goals. We seek an outcomes driven, creative leader who can make impactful decisions and inspire a team to excel.
Key responsibilities
Manage the performance marketing budget and allocate resources efficiently to achieve the highest return on investment.
Develop and implement online marketing campaigns to increase brand awareness, customer acquisition, retention, and revenue.
Design and conduct growth experiments to test and validate n
📌 Senior Manager – Performance Marketing (Bengaluru)
🏢 Alike
📍 Bengaluru