09 Sep
|
Cocoplum World
|
Bengaluru
09 Sep
Cocoplum World
Bengaluru
About the role
Cocoplum is a small, founder-led company building its brand from the ground up. We’re looking for a Junior Brand Designer who can help turn early ideas into a distinctive, cohesive identity—and then translate that identity into real, production-ready assets.
This is a hands-on role with broad creative ownership. You’ll work closely with the founder and contribute across brand strategy, visual identity, packaging, digital experiences and pre-launch creative direction.
Success in this role means creating a brand system that feels memorable and consistent wherever someone encounters Cocoplum. You’ll take projects beyond concepts and deliver practical files that our team, developers and production vendors can use immediately.
Responsibilities
Help define the brand’s positioning, personality, story, mission and values.
Develop taglines, messaging frameworks, tone-of-voice principles and supporting brand copy.
Create and refine the visual identity, including the logo and its variations, typography, color system, iconography and photography direction.
Apply the visual identity consistently across the website, Instagram, YouTube and other digital touchpoints.
Develop on-garment branding systems, including labels, logo placement and information hierarchy.
Create a explicit, comprehensive and usable brand guidelines document.
Help establish the pre-launch creative direction and define how the brand should make people feel from their first interaction.
Shape the website’s visual direction across the homepage, product pages and broader UX/UI language.
Collaborate on the implementation and ongoing development of the website.
Design packaging across boxes, bags, tissue paper, stickers, cards, labels and hangtags.
Prepare accurate, print-ready packaging specifications and production files for vendors.
Develop social media content ideas, photography direction, storytelling formats and educational concepts.
Manage multiple creative projects in a fast-moving environment
📌 Junior Brand Designer (Bengaluru)
🏢 Cocoplum World
📍 Bengaluru