Role & responsibilities
E- commerce Ad experience
knowledge of Meta Ads Manager (Facebook/Instagram), LinkedIn Campaign Manager.
Proficiency in Google Ads and Microsoft Ads, including keyword research, bidding strategies, and quality score optimization.
Mastery of KPIs like CAC (Customer Acquisition Cost), ROAS (Return on Ad Spend), CTR (Click-Through Rate), and LTV (Lifetime Value).
Preferred candidate profile
4 to 5 years of experience in Performance Marketing (agency background preferred).