Plan and execute monthly marketing camps for assigned centers
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Identify and execute local BTL opportunities (societies, corporate tie-ups, community events) and Develop local non-doctor partnerships (women's groups, diagnostic centers, pharmacist etc)
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Ensure every activation has defined objectives and expected output.
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Maintain execution quality and timeline discipline
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Monitor and analyse: Monthly footfall trends, Lead-to-walk-in ratio, Camp performance
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1. Vendor Management
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Identify cost-effective local vendors.
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Negotiate rates for printing and local execution
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Compare local vs HQ rates where applicable
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Ensure cost transparency.
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Qualifications:
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Bachelor's degree in Marketing, or related field.
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3–5 years of marketing experience, healthcare preferred
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Analytical mindset with the ability to make data-driven decisions.
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Robust communication and team coordination skills.
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Ability to handle multiple campaigns and priorities with high attention to detail
📌 Business Development Executive (Pune)
🏢 Progenesis IVF Fertility Center
📍 Pune
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