Responsibilities & Key Deliverables
As a Manager - Accessories Business (Zonal Sales), you will be responsible for driving accessories business growth across assigned dealerships within the zone by ensuring achievement of sales targets, improving penetration, enhancing dealer capability, implementing OEM initiatives, and delivering profitable growth through effective planning, execution, and stakeholder management. Your key responsibilities will be:
Business Planning & Sales Management

Drive achievement of monthly, quarterly, and annual accessories sales targets across assigned dealerships.
Monitor zonal performance through regular review of retail sales, billing, orders, and penetration levels.
Prepare dealership-wise action plans to bridge gaps against targets.
Ensure timely order placement and inventory availability for key accessories.
Track business KPIs including:

Accessories Revenue
Accessories Per Vehicle
Penetration %
Category-wise Sales
Dealer-wise Achievement

Dealer Network Management

Build strong relationships with dealer principals, general managers, sales heads,



and accessories teams.
Conduct dealership reviews to identify business opportunities and improvement areas.
Support dealer onboarding for new accessories programs and initiatives.
Ensure compliance with OEM accessories policies and processes.

Retail & Penetration Enhancement

Drive accessories enquiry generation from vehicle booking stage.
Improve variant-wise and model-wise accessories penetration.
Develop localized sales plans for key products and campaigns.
Ensure effective implementation of bundled and financed accessories programs.

Training & Capability Development

Conduct regular training programs for:

Accessories Managers
Sales Consultants
Delivery Teams
Fitment Technicians

Improve product knowledge, selling skills, and retail processes.
Coordinate with training teams for current product launches and certification programs.

Product Launch & Marketing Support

Support implementation

📌 Manager - Accessories Business (Mumbai)
🏢 Mahindra and Mahindra
📍 Mumbai