09 Sep
|
Annalect, Omnicom Media Group India Private
|
Bengaluru
09 Sep
Annalect, Omnicom Media Group India Private
Bengaluru
Overview
About the role
We are seeking a dynamic and detail-oriented Analyst - DSP Media to join team. You will play a key role in optimizing digital advertising campaigns, managing programmatic ad buying, and driving customer acquisition through various digital channels. The ideal candidate will have a deep understanding of programmatic advertising, data analysis, and a proven track record of delivering successful campaigns
Join us at OGS
We are OGS—Omnicom's Integrated Solutions Engine that brings together a global talent community and connected capabilities in data, creative, media, commerce, and technology to build adaptive, future-ready solutions.
We are redefining the global capability center - not as an offshoring hub, but as a true inside edge. OGS is the place where the future is tested, built, and scaled for the world’s most ambitious agencies and clients.
With over 4300+ talented professionals in India, we are proud to be a diverse, inclusive, and cooperative community that thrives on innovation and excellence. Our teams work with some of the world’s most iconic brands,
helping them move faster and achieve more—everywhere. We are growing rapidly and looking for passionate individuals to be part of this journey.
Let us build this, together
Responsibilities
Programmatic Advertising:
Manage and optimize programmatic advertising campaigns using Demand Side Platforms (DSPs) to achieve business objectives, including customer acquisition, retention, and revenue growth.
Implement targeted and data-driven strategies to maximize the effectiveness of programmatic ad campaigns.
Campaign Strategy and Planning:
Develop and execute comprehensive DSP strategies aligned with overall marketing and business goals.
Collaborate with cross-functional teams to define target audiences, budget allocations, and key performance indicators (KPIs) for each campaign.
Data Analysis and Optimization:
Analyze performance data and key metrics to identify opportunities for optimization.
📌 Analyst - DSP Media (Bengaluru)
🏢 Annalect, Omnicom Media Group India Private
📍 Bengaluru