ROLE PURPOSE & OBJECTIVE:
Build Primary Banking relationships and increase CASA, transaction flows and fee income from MSME customers.
Drive and grow insurance products business and fee income from MSME customers
Build Primary Banking relationships with MSME customers by increasing CASA balances, insurance penetration (GI/HI/LI/CSLI), current account activation, transaction flows, digital collections and payment solution adoption.
Drive the MSME Transaction Banking proposition across current accounts, CMS, QR, POS, UPI, Payment Gateway, virtual accounts, payment and collection solutions, Trade and Forex referrals, and relationship deepening initiatives.
Enable revenue and customer stickiness by partnering with Sales, Product, Operations, Digital Banking, Branch Banking and service teams to improve wallet share, retention, fee income and digital transaction adoption.
Build and execute the MSME Transaction Banking proposition to strengthen Primary Banking relationships and improve customer stickiness.




Drive acquisition and activation of new MSME Primary Banking customers with focus on CASA growth, Current Account penetration and transaction-led relationship deepening.
Drive penetration of insurance products like general/health/life & credit shield insurance. Tracking of insurance penetration, recent issuance of policies & putting a closure on the settlement of cases. Co-ordinate with regional teams for training to field teams and timely issuance of policies.
Grow payment and collection solutions including QR, POS, UPI, Payment Gateway and other digital transaction modes in coordination with Digital Banking and Product teams.
Build and promote Cash Management Services and transaction banking solutions for MSME customer needs such as collections, payments, reconciliation, virtual accounts and corporate connectivity, where applicable.
Increase Trade and Forex referrals from eligible MSME customers by identifying customer needs and connecting with relevant internal product t

📌 Business Manager– Transaction Banking (Bengaluru)
🏢 Ujjivan Small Finance Bank
📍 Bengaluru