Responsibilities
Serve as the functional SME for CPG engagements, advising on domain strategy across traditional and contemporary trade channels
Lead solutioning and functional design for RGM initiatives — pricing, promotions, trade spend optimization, and mix management specifically for modern trade
Drive sales analytics frameworks for traditional trade distributor performance, route-tomarket effectiveness, primary/secondary sales, and outlet-level insights
Guide IBP (Integrated Business Planning) initiatives across channels, aligning demand planning, supply planning, and commercial forecasting
Partner with data engineering and analytics teams to translate CPG business requirements into scalable data and analytics solutions
Own functional requirement gathering, gap analysis, and solution design across commercial, sales, and supply chain domain areas
Collaborate with client business stakeholders (category, trade marketing, sales, supply chain) to identify pain points and recommend data-driven solutions




Support end-to-end project lifecycle from requirement gathering and solutioning through delivery and adoption
Contribute to pre-sales activities, including solution scoping, effort estimation, and proposal support for CPG-focused opportunities
Stay current on evolving CPG industry trends, RGM best practices, and channel dynamics across global markets

Qualifications:
Strong domain expertise in the CPG industry, with working knowledge of both Traditional Trade and Modern Trade dynamics in a global context
Hands-on functional experience with Revenue Growth Management (RGM) — pricing, promotion, trade spend, mix — specifically for modern trade
Strong background in Sales Analytics for traditional trade — distributor/outlet-level performance, route-to-market insights
Experience with IBP (Integrated Business Planning) processes across sales, demand, and supply channels
Ability to translate business/functional requirements into specifications for data engineering and analytics tea

📌 CPG SME (Bengaluru)
🏢 VAYUZ Technologies
📍 Bengaluru