Brand Marketing
Location: Bangalore
About the Team
The Marketing team at Navi drives user acquisition and retention by building a solid, differentiated brand presence and running data-driven campaigns. Working closely with business, product, and analytics teams, the team focuses on expanding the customer base and driving revenue growth. Beyond performance marketing and targeted messaging, the team creates impactful brand campaigns, builds strategic partnerships, and leverages social media to connect with audiences. At the heart of their work is powerful storytelling that simplifies finance, inspires trust, and fosters long-term customer loyalty.
About the Role
This role is a dynamic opportunity to grow the brand’s awareness and consideration. It combines creative storytelling with data-driven strategy to enhance brand visibility and engagement. The role plays a key part in shaping the brand’s identity and connecting meaningfully with audiences.

What We Expect From You
- Plan and execute end-to-end marketing campaigns for all Navi's products




- Lead GTM planning and execution for campaigns in partnership with Product, Growth, Business, and Media teams.
- Come up with creative campaign ideas and take them from brief to execution across digital, social, influencer, partnerships, and content.
- Own campaign planning, stakeholder management, timelines, and execution to ensure seamless delivery.
- Lead the content vertical across all customer touchpoints, including Push Notifications, WhatsApp, RCS, in-app messaging, performance marketing, and other owned channels.
- Define and maintain the brand's tone of voice, provide creative direction, and ensure consistency across all communications.

Must Haves
- MBA from a reputed institute with 6+ years of Brand Marketing experience in a consumer-tech or D2C brand.
- A strong grasp of storytelling, positioning, and audience segmentation.
- Proven track record of managing both ATL and BTL brand campaigns.
- Self-motivated and res

📌 Manager - Brand Marketing (Bengaluru)
🏢 Navi
📍 Bengaluru