Role Overview
We are looking for an experienced Area Sales Manager to drive sustainable and profitable sales growth across the assigned territory. The role will focus on customer retention, key account development, new customer acquisition, territory expansion and profitable business growth.

Key Responsibilities

- Manage and retain existing end-customer accounts and strengthen customer relationships.
- Drive sales growth and increase share of wallet across assigned key customers.
- Identify and acquire new end-customers and develop new business opportunities.
- Track customer expansion plans, upcoming projects and market opportunities.
- Develop and execute customer-specific sales and business development plans.
- Manage relationships with resellers and work closely with them for technical and commercial support.
- Drive profitable sales through value-based selling, negotiation and effective discount management.
- Analyse sales performance and identify opportunities to improve revenue and margins.
- Maintain regular customer visits and update all sales activities, opportunities and customer information in CRM/Salesforce.




- Achieve sales, margin, customer retention and recent customer acquisition targets.
- Key Requirements

- Experience in direct end-customer business development and territory sales expansion/growth.
- Strong experience in customer account management and relationship building.
- MRO industry experience relevant to industrial products is essential.
- Technical qualification Degree/Diploma in Mechanical, Electrical, Industrial Engineering or equivalent.
- Strong communication, negotiation and active listening skills.
- Result-oriented, self-motivated and strong in business development.
- Good knowledge of MS Office Outlook, Excel and PowerPoint; CRM experience is an advantage.
- Strong ownership of customer relationships and business targets.
- Valid driving licence is mandatory.

Ideal Candidate

A target-driven sales professional with strong MRO industry exposure, proven experience in direct customer sales, territory expansion and new business development.

📌 Area Sales Manager - Bangalore (Bengaluru)
🏢 Rekrut India
📍 Bengaluru