Job Description: PPC Expert (Pay-Per-Click Specialist)Job Overview

Key Responsibilities
- Plan, create, and manage PPC campaigns across Google Ads, Meta (Facebook/Instagram), and other ad networks
- Conduct keyword research, audience targeting, and competitor analysis
- Write compelling ad copies and optimize creatives for better CTR and conversions
- Monitor daily campaign performance and optimize bids, budgets, and targeting
- Track key metrics such as CPC, CPA, CTR, ROAS, and conversions
- Run A/B tests for ads, creatives, and landing pages
- Generate performance reports and provide actionable insights
- Collaborate with content, design, and marketing teams
- Stay updated with latest PPC trends and platform updates

Required Skills & Qualifications
- Proven experience in PPC campaign management
- Strong knowledge of Google Ads, Meta Ads Manager,



and analytics tools
- Experience with conversion tracking (Google Analytics, Pixel, GTM)
- Good understanding of keyword research and bidding strategies
- Strong analytical and reporting skills
- Ability to manage budgets efficiently and improve ROI
- Excellent communication and coordination skills

Preferred Qualifications
- Experience in healthcare, e-commerce, or lead generation campaigns
- Knowledge of landing page optimization and funnel building

Experience Required

1-4 years of relevant experience

Pay: ₹40,000.00 - ₹50,000.00 per hour

Advantages:
- Provident Fund

Work Location: In person

📌 PPC Expert (Delhi)
🏢 Karma Ayurveda
📍 Delhi