R*equired aDigital Marketing - Google Ads Expert* / Performance Marketing Specialist

Location - Saltlake Sector 5, Kolkata (WFO)

Experience - 3+ years

Salary - 50k

Required Skills:
- 3+ years hands-on experience in Google Ads campaign management.
- Strong understanding of conversion funnels and attribution models.
- Proficiency in GA4, Google Tag Manager, and remarketing strategies.
- Analytical mindset with strong data interpretation skills.
- Experience handling lead generation campaigns.

Key_Responsibilities
- Plan and manage Google Search, Display, YouTube, and Performance Max campaigns.
- Conduct keyword research, competitor analysis, and audience targeting.
- Optimize bidding strategies (CPC, CPA, ROAS) for maximum performance.
- Set up and manage conversion tracking (GTM, GA4, call tracking).
- Improve Quality Score,



CTR, and landing page performance.
- Perform A/B testing of ads, extensions, and landing pages.
- Monitor budgets and reduce cost per acquisition.
- Deliver weekly/monthly performance reports with actionable insights.

Job Types: Full time, Permanent

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:
- Health insurance
- Provident Fund

Application Question(s):
- Open to work near Saltlake Sector 5 ? Last Salary ?

Experience:
- Google Ads: 4 years (preferred)
- Performance marketing: 4 years (preferred)
- Lead Generation Campaign: 3 years (preferred)

Work Location: In person

📌 Digital Marketing (Kolkata)
🏢 Wizz Technology
📍 Kolkata