Plan, execute, and optimize paid campaigns on Google Ads, Meta (Facebook & Instagram), and Amazon Ads to drive ROI-focused growth
- Manage end-to-end campaign setup: keyword research, audience targeting, ad creatives, bidding strategies, and budget allocation
- Continuously monitor performance metrics (CPC, CPA, ROAS, conversions) and take data-backed optimization actions
- Scale winning campaigns and pause underperforming ads quickly—speed and accuracy matter
- Handle A/B testing for ad copies, creatives, landing pages, and audiences
- Track, analyze, and report campaign performance with clear insights and next steps
- Coordinate with creative and web teams to ensure conversion-optimized assets
- Stay updated with platform changes, new ad formats, and best practices across Google, Meta, and Amazon
Requirements Snapshot (you can add below if needed):
- 2+ years hands-on experience in performance marketing
- Solid experience with Google, Meta, and Amazon Ads:
- Immediate joiner preferred
- Comfortable working in Night Shift:
- Performance-driven mindset with solid analytical skills