About the Job:
We're Hiring: Performance Marketing Manager
Location: Remote
Work Set-up: Independent Contractor
Work schedule: 8:00AM to 5:00PM SGT | Competitive Compensation

Are you passionate about data-driven marketing and obsessed with ROI? We’re looking for a Performance Marketing Manager to take charge of our campaigns on TikTok, YouTube, and other key platforms—someone who lives and breathes metrics, creativity, and strategic growth.

Job Purpose:
As our Performance Marketing Manager, your mission is to drive the success of our marketing initiatives by managing and optimizing high-impact performance campaigns. You’ll use data-backed strategies to increase customer acquisition, maximize ROI, and push our brand to new heights—especially in key international markets like the US and New Zealand.

Key Responsibilities:
Performance Marketing Strategy & Execution:
- Develop and execute robust marketing strategies focused on customer acquisition, conversion, and retention.
- Optimize paid search campaigns (Google Ads, YouTube Ads) to drive quality traffic and results.




- Collaborate with the Social Media Manager on TikTok advertising initiatives.
- Run direct-to-consumer marketing to boost sales and brand engagement.

Regional & Local Market Expertise:
- Manage campaigns across multiple global markets, tailoring strategies to local audiences.
- Deep focus on US and Recent Zealand markets—aligning with cultural trends and compliance.

Revenue & Sales Alignment:
- Set and achieve revenue goals in collaboration with the Sales team.
- Ensure marketing plans support broader commercial objectives.

Campaign Analysis & Optimization:
- Analyze campaign performance and optimize based on key metrics.
- Use e-commerce and UX insights to improve website journeys and conversion rates.

Cross-Functional Contribution:
- Support other tasks or special projects as needed—you're a team player

What You Bring:
Education:
- Bachelor’s in Marketing, Business, or related field (Master’s a pl

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