Key Result Areas

KRA (Accountabilities) (Max 1325 Characters)Supporting Actions (Max 1325 Characters)KRA1Accountability: Sales collection, C form collection & Ugai management Monitoring & reviewing company¿s & freight outstanding

Reviewing the ageing of debtors on a daily basis

Collections of cheques, DD from customers

Coordination with service agent/C & F for ensuring collections in time

Development & periodic review of critical ugai indicators

Collection of all the C forms from the parties

Ensure that the C forms are in proper format with all supportings and are dispatched to plant in timeKRA2Achieving sales targets

Achieving sales targets of white cement & new products Ensure frontline implementation of zonal marketing plan

Process & monitor daily sales figures & coordination with Logistics for supplying the material to the sales area

Review the classification of stockists/retailers & direct users according to their lifting & other specified parameters

Performing systematic market visit schedule activities

Building rapport with all the customers

Ensure collation of orders & feeding the same in e-commerce site on web

Approval of credit note after checking all the details To fill in Daily Activity Report & call cycle enteries

Attentively listen to customers problems/issues & apprise the same to area head/state head

Attending to quality, pricing problems of the retailers/ stockists & direct customers

Creating awareness of new products by converting features into benefits & spreading current products awareness through cluster meets & counter meetsKRA3Gathering market feedback Provide the feedback & need for appointing new dealers/stockists in unrepresented areas or the areas which are not fully penetrated.

Providing feedback on weak pockets of sales areas & the reasons thereof

Closely interact with retailers/retailers staff/stockists to get the first hand market feedback & submitting the same to area head/state head





Make available the information on competitors promotion activities to area head/state head

Make available the information on competitors pricing activities to area head/state head & collection of bills as proof for the sameKRA4Promoting products & applications To conduct retailers meet and coordinate with CASC personnel for imparting training to retailers on new products & technical aspects of products To collaborate with CASC personnel in conducting painters meet.

To conduct & completely handle counter meets & spreading awareness of BW applications & products to painters of a specific counter To conduct trade exhibitions & ensuring the proper presentation at stall & attending to customers at the stall to spread awareness of the products & applications To conduct cluster campaigns after carefully selecting clusters of customers & making the end user aware of the new products & applications To coordinate & provide support to CASC personnel for sampling to be done at micro level.KRA5

Ensuring proper utilization of budget for promotional activities To ensure implementation of promotional schemes in retail channel & submit the first hand report of the schemes effectiveness

Collection of tokens, issuals of credit notes for implementing the scheme

Timely distribution of sales promotional material

Ensuring that all advertisement material (POP material, posters, danglers) are properly displayed and that the visibility of the same is there To help direct parties, cement & paint manufacturers by assisting them & providing market trends & add value to their business

Distribution of gifts & other promotional material to customers in timeKRA6Initial complaint handling To attend to the complaints of customers with regard to minor & generic applications & products

Visiting site to get the actual feel of complaint To take the initial account of the nature of complaint To attend to the complaints of retailers with regard to packing quality, product quality, weight complaints, damaged goods

- To handle the complaint as per standard checklist of complaint handling & liaise with insurance company for the damages settlement

📌 Territory Sales Incharge-Calicut (Kerala)
🏢 Financial services
📍 Kerala