We are looking for a creative and result-oriented Social Media Manager / Content Strategist who can develop monthly social media strategies, manage our social media pages, improve audience engagement, and drive consistent growth. The ideal candidate should have a strong understanding of content strategy, social media trends, and audience behaviour, and will play a key role in building the brand's digital presence and generating quality leads through social platforms.

Key Responsibilities

- Develop and execute monthly social media strategies aligned with business and marketing goals.

- Create monthly content calendars covering posts, reels, stories, campaigns, and promotional content.

- Manage and maintain social media pages across platforms such as Instagram, Facebook, LinkedIn,

and YouTube.

- Plan and coordinate content creation with the design, video, and marketing teams.

- Monitor page performance and implement strategies to increase reach, engagement, followers, and

overall visibility.

- Handle and supervise the social media DM team to ensure timely responses and proper lead

follow-ups.

- Develop strategies to improve audience interaction, generate enquiries, and convert social media

engagement into potential leads.

- Track social media insights, analyse performance, and prepare monthly reports.

- Stay updated with the latest social media trends, algorithms, and content formats.

- Identify opportunities for collaborations, influencer marketing, and promotional campaigns.





- Ensure brand consistency across all social media platforms.

- Monitor competitors and analyse their content strategies to identify new opportunities.

- Continuously experiment with new content ideas and growth strategies to improve page performance.

- Plan and execute paid social media campaigns (boosted posts/ads) in coordination with the marketing

team.

- Coordinate with local influencers and micro-influencers for real estate project promotions and site-visit

content.

Required Skills

- Robust understanding of social media platforms and content strategy.

- Experience in managing business social media pages.

- Good knowledge of Instagram, Facebook, LinkedIn, and YouTube.

- Ability to create effective monthly content plans and strategies.

- Strong communication and team-handling skills.

- Understanding of social media analytics and performance metrics.

- Creative thinking and knowledge of current social media trends.

- Ability to work with designers, video editors, and content creators.

- Good organisational and time-management skills.

- Experience in the real estate industry will be an added advantage.

- Basic knowledge of tools such as Meta Business Suite, Canva, and scheduling/analytics tools (e.g.,

Hootsuite, Buffer, Later).

- Working knowledge of running and optimising paid social media ad campaigns.

- Ability to write clear, engaging captions and calls-to-action that drive enquiries

📌 Social Media Strategist (Noida)
🏢 invest mango
📍 Noida