About MarketMinds

MarketMinds is a creative and digital marketing agency in Ahmedabad that helps brands build a strong and meaningful presence across digital platforms. We work across social media, content, branding, performance marketing, and digital strategy, with a strong focus on ideas that are relevant, creative, and results-driven.

About the Role

Location: Ahmedabad

Work Model: Hybrid

Experience: 2+ Years

Salary: As per market standards and based on experience & expertise

Employment Type: Full-time

We are looking for a Social Media Manager who understands that social media is much more than scheduling posts and writing captions.

You will be responsible for developing and executing social media strategies for multiple brands, translating brand objectives into engaging content, staying ahead of trends, and ensuring every piece of communication has a clear purpose.

We are looking for someone who can think, ideate, write, execute, analyse, and improve — not someone who simply depends on AI tools or copy-pastes what competitors are doing.

Key Responsibilities

- Develop and execute social media strategies for multiple brands.
- Create monthly content calendars based on brand objectives, campaigns, trends, and audience behaviour.
- Develop original content ideas, hooks, concepts, captions, and campaigns.
- Understand different platforms and create content accordingly for Instagram, Facebook, LinkedIn, etc.
- Stay updated with social media trends, formats, memes, conversations, and cultural moments.
- Turn trends into brand-relevant content rather than blindly following them.
- Work closely with designers, video editors, performance marketers, and clients to execute campaigns.
- Write and review captions, scripts, post copies, reels concepts, and other social media communication.
- Monitor content performance and derive actionable insights from analytics.
- Track competitors and identify opportunities to differentiate the brands we manage.




- Present ideas and strategies confidently to the internal team and clients.
- Continuously experiment with new content formats and creative approaches.

What We're Looking For
- Strong understanding of social media platforms and content formats.
- Excellent communication and copywriting skills.
- Robust sense of creativity, trends, and internet culture.
- Ability to understand a brand's tone and communicate consistently.
- Strategic thinking combined with strong execution skills.
- Ability to independently generate content ideas rather than waiting for briefs.
- Good understanding of social media analytics and performance metrics.
- Ability to manage multiple brands and deadlines simultaneously.
- A strong eye for what is good content vs. content that is simply "done."

AI Is a Tool — Not a Substitute for Thinking We use AI where it genuinely improves efficiency, but we are not looking for someone whose entire content process is "prompt → copy → paste → publish."

We want someone who can bring:

Human thinking + Original ideas + Brand understanding + Cultural relevance + Strategy + Execution

If you can use AI as a tool while still bringing your own perspective, creativity, research, and judgment, that's a major plus.

What Will Make You Stand Out?

Tell us what you can do that a Social Media Manager who simply relies on AI-generated content and copy-paste strategies cannot.

We are particularly interested in candidates who can demonstrate:

- Original campaign ideas
- Strong content thinking
- Strategic approach to social media
- Understanding of audience psychology
- Ability to identify and adapt trends intelligently
- Strong writing and storytelling
- Examples of measurable results from previous work
- The ability to challenge conventional ideas and bring a fresh perspective

Candidate Profile You will be a good fit if you are someone who:

Thinks before posting.

Researches before writing.

Understands before creating.

Questions before copying.

And measures before claiming success.

If that sounds like you, we'd love to hear from you.

📌 Social Media Executive (Ahmedabad)
🏢 Market Minds
📍 Ahmedabad