Key Responsibilities

- - Own the content strategy and calendar across Instagram, YouTube Shorts, LinkedIn, and other relevant platforms
- - Build content ideas for gadget skins, MagLock accessories, phone cases, laptop sleeves, mounts, cables, and current product launches
- - Develop campaign concepts, launch ideas, hooks, scripts, captions, and storytelling formats
- - Create fresh angles for product features, tech lifestyle moments, gadget care, personalization, and everyday use cases
- - Write and brief short-form video content including Reels, Shorts, UGC-style ads, founder-led content, and launch teasers
- - Work closely with designers, video editors, creators, and internal teams to bring ideas to life
- - Support paid campaigns through ad concepts, creative briefs, testing angles, and performance insights
- - Track content performance across reach,



saves, shares, watch time, CTR, engagement, and conversions
- - Use data to understand what worked, what didn’t, and what should be improved next
- - Build and maintain Capes India’s brand voice across content touchpoints
- - Help shape the founder’s personal brand through sharp, relevant, and authentic content ideas
- - Stay updated with tech trends, creator formats, platform shifts, product launches, and D2C content trends

About Company: Capes India is a leader in phone, laptop, and other tech device customizations with skins, wraps, and decals. Delivering high-quality products across India from our website.

📌 Social Media Content Creator (Tech Content) in Mumbai
🏢 Capes India
📍 Mumbai