Social Media Manager

Experience: 3+ years

Preferred background: Digital Marketing / Social Media Agency

Work mode: [On-site]

Location: Hyderabad

**Employment type: Full-time

About the Role

We’re looking for a Social Media Manager who thinks beyond posting.

Someone who can look at a brand and immediately see what it could be doing better. Someone who spots a trend early, turns a simple brief into a strong content idea, understands why a reel worked (or didn't), and comes back with an even better idea next time.

You’ll be managing social media for multiple brands across industries, so this role needs someone who is creative, proactive, commercially aware, and comfortable taking ownership.

You shouldn't need a detailed checklist for every task. We want someone who can look at the objective, figure out the approach, and make it happen.

What You’ll Do

- Own social media accounts end-to-end — strategy, ideation, content planning, execution, publishing, and performance.

Build monthly content strategies and calendars based on the brand, audience, trends, competitors, and business goals.

Come up with fresh, social-first content ideas instead of simply executing a brief.

Spot relevant trends, formats, sounds, conversations, and opportunities early and adapt them to the right brand.

Develop concepts for Reels, carousels, static posts, stories, campaigns, and other platform-native content.

Work closely with designers, editors, copywriters, creators, and performance marketers to get content executed.

Coordinate and occasionally lead shoots for clients, products, events, and campaigns.

Be comfortable shooting good-quality social content on an iPhone when required.

Take ownership of deadlines, approvals, publishing,



and the overall content pipeline.

Communicate directly with clients and confidently present your ideas and recommendations.

Regularly review performance and understand metrics such as reach, views, watch time, retention, engagement, saves, shares, leads, and conversions.

- Use performance insights to understand what worked, why it worked, and what we should do next.

Keep yourself updated with changing platforms, formats, creators, trends, and social media behaviour.

What We’re Looking For

3+ years of experience in social media, digital marketing, content marketing, or a similar role.

- Previous experience in a digital marketing / social media agency is strongly preferred.
- Experience independently managing multiple client accounts.

Strong understanding of Instagram, Facebook, LinkedIn, Reels, Stories, and short-form content.

Someone who can turn a business objective into a content idea and execution plan without needing everything handed to them.

Strong understanding of hooks, storytelling, audience psychology, retention, engagement, and CTAs.

Comfortable communicating with clients and working with creative teams.

Strong organisational skills and the ability to manage multiple accounts and deadlines.

Comfortable using social media analytics and making decisions based on performance.





Basic video editing skills using tools such as CapCut, VN, Instagram Edits, Premiere Pro, or similar are a plus.

Comfortable appearing on camera or directing creators/models when required.

- A robust portfolio or examples of brands/accounts you've managed is highly preferred.

Most Importantly, You’re Someone Who…

Takes ownership.

You don't wait for

"What should we post?"

You come with

"I noticed this trend. Here's how we can make it relevant to this brand, here's the hook, here's the execution, and here's why I think it can work."

You’re curious about why something worked, not just whether it got views.

You’re comfortable saying, "I don't think this idea will work. Here's what I'd do instead."

And when something doesn't perform, you don't blame the algorithm — you figure out what to change.

What You’ll Get

- Opportunity to work with brands across real estate, healthcare, education, F&B;, fashion, D2C, lifestyle, and more.

Real ownership of accounts and campaigns from day one.

A collaborative team where good ideas can come from anyone.

Exposure to strategy, content, shoots, campaigns, analytics, and client management.

Freedom to experiment, test new ideas, and learn.

- Opportunity to grow into a Social Media Lead / Content Strategist / Account Lead role.

Who Should Apply?

If you’ve worked at a digital marketing agency, managed multiple brands, understand how social media actually works, and are the person who usually comes up with the idea rather than waiting for one — we’d love to hear from you.

*Please share your portfolio / social media accounts / examples of brands you’ve managed along with your application.

📌 Social Media Associate (Hyderabad)
🏢 AI Marketing Lab
📍 Hyderabad