Job Description
- Develop and execute high-impact campaign strategies, including taglines, scripts, and social media content that resonate with diverse audiences.
- Craft compelling narratives that leverage strong conceptual thinking to tell stories that connect emotionally with viewers.
- Manage and deliver integrated marketing initiatives spanning various platforms to maximize reach and engagement.
- Analyze audience trends and behaviors within the OTT and entertainment sectors to inform creative decisions.
- Curate and present a robust portfolio demonstrating a culturally aware and distinctive writing voice.
- Champion a deep passion for pop culture, storytelling, and the evolving entertainment ecosystem.

Requirements

* Strong conceptual thinking and storytelling skills

* Ability to write impactful campaigns, taglines, scripts and social content





* Experience across integrated / multi-platform campaigns

* Understanding of OTT, entertainment and audience behaviour

* Solid portfolio and culturally relevant writing voice

* Passion for OTT, entertainment, storytelling and pop culture

Requirements
Culturally Fluent: You have a pulse on current trends and an "award-minded" creative approach. Agency Veteran: Proven experience working within media or creative agencies. Master Storyteller: Confident in your presentation skills, with proficiency in tools like PPT and Canva to bring ideas to life. Norm Challenger: Someone ready to set new standards in content creation rather than following existing ones. Experience Level: 5 to 8 years in the industry.

📌 Require an Associate – Creative Communications (Mumbai)
🏢 TestHiring
📍 Mumbai