09 Sep
|
NMS Consultant
|
Mumbai
09 Sep
NMS Consultant
Mumbai
Division: Anglo
Therapeutic Segments: Cardio-Diabetic | Ophthalmology | Gynac / Ortho / Pedia
Key Responsibilities & Qualifications
- Brand Planning: Formulate and execute annual strategic marketing plans, promotional budgets, and positioning strategies tailored to assigned therapeutic segments.
- Market & Competitor Analysis: Analyze market trends, competitor tactics, and IQVIA/IMS data to identify growth opportunities and refine brand performance.
- Promotional Material Design: Design science-backed promotional tools, clinical visual aids, brand campaigns, and literature for targeted doctor specialties.
- KOL Management: Build and nurture solid professional relationships with key opinion leaders (KOLs) across regional and national medical associations.
- Field Working & Feedback: Conduct regular field visits and joint working with sales teams to ensure strategy execution, collect feedback, and monitor brand health.
- Field Force Training: Conduct product and scientific training sessions to enhance the sales force’s detailing capabilities and therapy knowledge.
- Medical Events & CMEs: Plan and organize continuous medical education (CME) programs, webinars, round-table discussions, and conference participation.
- New Product Launches: Collaborate with cross-functional teams (R&D;, Regulatory, Supply Chain) to manage line extensions and new product launches.
- Educational Background: Bachelor’s degree in Pharmacy (B.Pharm) or Life Sciences; MBA/PGDM in Marketing from a recognized institute is preferred.
- Professional Experience: 4–9 years of proven experience in pharmaceutical product management (PMT) with relevant therapeutic expertise.
📌 Senior Product Manager (Mumbai)
🏢 NMS Consultant
📍 Mumbai