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Location: Mumbai | Experience: 3+ years | Employment Type: Full-time

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This isn't a role where you brief an agency and review decks. You'll be in the weeds — building campaigns, fixing tracking, writing SEO briefs, and owning the numbers — while also driving the channel strategy that fills the pipeline.

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Fire AI is building India's first enterprise-grade Causal AI platform — a decision intelligence layer that tells businesses not just what happened, but why, and what to do about it. We've earned 120+ category-defining customers, including IRCTC, CWC, Faballey, and GSN Group, with zero churn. Now we need a growth engine that matches the ambition of the product — and this role owns it, end-to-end.

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- Own end-to-end execution of paid campaigns across Google Ads, Meta Ads, and LinkedIn Ads — from research and planning through launch, optimization, and reporting.
- Build media plans for Google Ads and Meta Ads, including budget allocation, audience targeting, and channel mix recommendations.
- Manage and optimize native ad platforms and other performance tools as the channel mix expands.
- Continuously test and iterate campaigns to drive down CAC and drive up conversion rate and pipeline contribution.

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- Own hands-on SEO & AEO execution — technical, on-page, and off-page — including keyword research, content gap analysis, and competitive benchmarking.
- Use SEMrush and Ahrefs for keyword research, rank tracking, backlink audits, and competitor analysis.
- Monitor and improve organic search performance using Google Search Console.

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- Build and maintain performance reporting across Google, Meta, LinkedIn, SEO, and analytics — surfacing insights, not just numbers.




- Present performance, learnings, and recommendations directly to the Director of Marketing.
- Manage Meta Business Suite for campaign execution and reporting.
- Act as the go-to owner for every growth lever — identifying and testing recent channels and tactics as the function scales.

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- You have 3+ years of hands-on growth/performance marketing experience, ideally in B2B SaaS.
- You've personally managed and executed paid campaigns on Google Ads, Meta Ads, and LinkedIn Ads — not just approved someone else's work.
- You have solid SEO fundamentals and real hands-on execution experience, not just theory.
- You're comfortable owning analytics implementation and troubleshooting — not just reading dashboards someone else built.
- You can turn raw data into clear, actionable insight — reporting is a strength, not an afterthought.
- You have a roll-up-your-sleeves mindset. This is execution-heavy, not strategy-and-oversight.

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Google Analytics (GA4) · Microsoft Clarity · Looker · Google Search Console · Meta Business Suite · SEMrush · Ahrefs · Performance marketing / native ad platforms and their native reporting tools

???? ?? ????: Agency experience (strongly preferred) · B2B SaaS or tech-marketing background · Familiarity with attribution or MMM concepts · Basic CRO understanding · Exposure to HubSpot, Marketo, or similar CRM/marketing automation tools

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You'll be building a growth engine for a category-defining product — not maintaining a marketing calendar for a commodity one. Every campaign you run and every SEO win you land connects directly to pipeline and revenue for a platform enterprises are choosing over legacy BI tools. You'll work close to the Director of Marketing with real ownership, not layers of sign-off.

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📌 Senior Growth Marketer (Mumbai)
🏢 FireAI
📍 Mumbai