We are seeking a Senior Consultant in Marketing Mix Modeling (MMM) to be based out of Mumbai and work directly with our end clients. The ideal candidate will have 5 to 9 years of experience in the field and will be responsible for overseeing and executing MMM projects in collaboration with other vendor partners.
Key Responsibilities
- Lead the design and execution of comprehensive Marketing Mix Modeling projects, ensuring alignment with client objectives and industry best practices.
- Utilize advanced Excel and PowerPoint skills to analyze data, create insightful reports, and present findings to stakeholders.
- Implement and leverage Python for data manipulation and model development to enhance the accuracy and efficiency of MMM projects.
- Collaborate with cross-functional teams and vendor partners to integrate MMM insights into broader marketing strategies.
- Mentor and guide junior team members,
fostering a team-oriented environment that encourages knowledge sharing and professional growth.
Expected Outcomes
- Successful delivery of MMM projects on time and within budget, leading to improved client satisfaction and retention.
- Enhanced data-driven decision-making capabilities for clients, resulting in optimized marketing strategies and increased ROI.
- Development of high-quality reports and presentations that effectively communicate complex findings to non-technical stakeholders.
- Establishment of strong relationships with clients and vendor partners, positioning the company as a trusted advisor in the MMM space.
- Continuous improvement in modeling techniques and processes, contributing to the overall growth and innovation of the team.
📌 Senior Consultant MMM: 972 (Bengaluru)
🏢 C5i
📍 Bengaluru