Marketing Executive

Job Overview

We are looking for an energetic and results-driven Marketing Executive to oversee, execute, and optimize our marketing strategies. In this role, you will lead the creation of multi-channel campaigns, conduct thorough market research, and produce compelling content. You will collaborate closely with creative teams and external agencies to boost brand awareness and generate high-quality business leads.

Roles and ResponsibilitiesCampaign Management & Strategy

- Execute campaigns: Help develop and deploy promotional campaigns across digital, print, social media, and broadcast channels.
- Coordinate events: Organize and represent the brand at corporate events, product launches, exhibitions, and webinars.
- Maintain branding: Liaise with design agencies, freelancers, and internal teams to ensure total brand consistency across all marketing materials.
- Monitor budget: Assist marketing managers in tracking operational expenses and monitoring allocated campaign budgets.

Content Creation & Digital Management

- Write creative copy: Craft explicit, engaging copy for newsletters, website pages, brochures, and promotional materials.
- Manage social channels:



Plan and schedule daily content across official social media platforms while actively engaging with the online community.
- Update web platforms: Oversee corporate websites using Content Management Systems (CMS) like WordPress.
- Optimize for SEO: Conduct foundational keyword research and content optimization to drive organic traffic.

Research & Data Analytics

- Analyze market trends: Monitor competitor initiatives, customer demographics, and industry trends to unlock new market opportunities.
- Maintain databases: Update and manage customer data via Customer Relationship Management (CRM) tools like HubSpot or Salesforce.
- Report performance: Track Key Performance Indicators (KPIs) and compile actionable performance reports using tools like Google Analytics.

Requirements & Qualifications

- Education: Bachelor’s degree in Marketing, Communications, Business Administration, or a closely related field.
- Experience: 2–4 years of proven work experience as a Marketing Executive, Assistant, or similar operational marketing role.
- Technical Skills: Proficiency in using CRM systems, Google Analytics, social media management tools (e.g., Hootsuite), and CMS platforms (e.g., WordPress).

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Sales & Marketing Executive (Ludhiana)
🏢 Career India Placement Services
📍 Ludhiana