09 Sep
|
Vetic
|
Gurugram
Key Responsibilities:
Packaging Design &
- Artwork Development:
- Create and design packaging artworks across multiple SKUs, variants, pack sizes, and formats.
- Adapt master designs across the product portfolio while maintaining visual consistency and brand guidelines.
- Organise and fit product information, claims, and communication effectively within the available packaging space.
Technical Artwork &
- Print Execution:
- Work with KLDs/dielines, bleed areas, margins, folds, cut lines, and other packaging and print specifications.
- Prepare and release technically accurate, colour-separated, and print-ready files to printers and production partners.
- Apply knowledge of CMYK, Pantone, colour specifications, and print requirements during artwork development.
Visual Design &
- Product Communication:
- Develop layouts with strong typography, colour, imagery, and visual hierarchy across packaging and product communication.
- Create high-quality product images and visual assets for catalogues, PDPs, and marketplace listings.
- Create packaging mock-ups and product visualisations for internal reviews, presentations, and launch planning.
Artwork Management &
- Quality:
- Manage artwork changes, revisions, and updates while ensuring version control, accuracy, and consistency.
- Handle a high volume of artwork adaptations while maintaining quality and brand consistency.
- Ensure all final artwork is accurate and production-ready.
Research &
- Design Direction:
- Conduct competitive benchmarking and visual research to identify relevant packaging, category, and design trends for new launches.
- Support the development of design guidelines, mood boards, and visual directions.
- Source and manage relevant illustrations and images through platforms such as Freepik, Shutterstock, and other image libraries.
Requirements:
- Min 2-5 yrs of experience in packaging design, artwork development, and execution.
- Experience handling packaging adaptations across multiple SKUs, variants, and formats.
- Experience working with print vendors/production partners and managing print-ready artwork .
Skills:
- Strong proficiency in Adobe Illustrator and Photoshop and other design software as required.
- Strong understanding of KLDs/dielines, packaging specifications, and print production.
- Knowledge of CMYK, Pantone, colour separation, and print-ready file preparation.
- Ability to create 3D packaging mock-ups and product visualisations.
- Strong understanding of visual hierarchy, typography, colour, and imagery.
- Strong creative acumen with an eye for design consistency and detail.
- Strong organisational, file management, and version-control skills.
- Solid capability in competitive benchmarking, category research, and visual analysis.
📌 Packaging & Visual Designer (Gurugram)
🏢 Vetic
📍 Gurugram