Area Sales Manager - Tile Adhesives
NCL Buildtek is seeking a agile Area Sales Manager - Tile Adhesives . This role is pivotal in driving the growth and profitability of our Tile Adhesives vertical by developing and executing strategic sales, marketing, and channel development initiatives.
Key Responsibilities:
- Achieve planned growth in revenues and profitability for the Tile Adhesives vertical.
- Develop and implement strategic plans that align with corporate priorities for sales and market expansion.
- Formulate and execute effective sales & marketing strategies tailored to the tile adhesives market.
- Devise and implement effective positioning and pricing strategies considering factors like geography, competition, and penetration goals.
- Identify opportunities to reach new market segments and expand market share.
- Develop strategic plans to establish and maintain strong relationships with customers and channel partners.
- Build a technical support/sales service team to provide application support to customers, product seeding, and training for applicators.




- Take responsibility for achieving targets for both the top and bottom line for the product vertical, including volume targets.
- Coordinate with the marketing communication team to build brand awareness and ensure brand visibility across all customer segments.
- Define and collaboratively implement ATL (Above The Line) and BTL (Below The Line) activities to promote brands across the product segment.
- Liaise with Marketing and Product Development departments to ensure brand consistency across all initiatives.
- Keep abreast of new product launches and ensure sales team members are fully equipped for marketing new products effectively.

Required Skills and Qualifications:
- Minimum Graduation with experience in sales & marketing.
- Preferably from a Tile Adhesives background , with experience in products like tile adhesives, grout, epoxy, screed, etc.
- Experience in leading a team to manage the product

📌 Area Sales Manager (Anantapur)
🏢 NCL Buildtek
📍 Anantapur