Website & SEO/GEO Management
- Maintain and update Vetrotech India and UAE website pages and coordinate rollout of new website content routes
- Coordinate with the SEO agency on day-to-day SEO activities for the India website, and conduct SEO activities on the UAE website including technical, on page and off page activities and content publishing
- Assist in strengthening backlink profiles within Saint-Gobain networks and ensure Vetrotech content is appropriately linked from relevant SG platforms.
- Support monthly performance reporting on website traffic, keyword rankings, leads, content engagement and SEO progress.
- Help maintain lead reporting discipline through C-Connect, including tracking lead status, following up with sales teams and supporting lead ageing and sales-value tracking reports.
Social Media & External Communications
- Support the monthly social media calendar across LinkedIn, YouTube, Meta and WhatsApp, ensuring planned posts are created, scheduled, published and tracked.
- Track social media performance and prepare monthly analytics with insights on what worked, what did not and what should be improved.
- Coordinate with internal teams, agencies and production partners for videos, images, creatives, captions, approvals and publishing timelines.
Reference Projects, Stakeholder Stories & Video Coordination
- Coordinate logistics for reference project shoots, permissions, agency coordination, production timelines and final publishing across our website and social media.
- Support planning and execution of channel partner videos, architect interviews, customer voice stories and project storytelling formats.
- Maintain trackers for shoot status, approvals, content readiness, publishing dates and required follow-ups with sales, project and site teams.
Paid Campaigns & Lead Generation Support
- Support planning, execution, monitoring and analysis of paid campaigns for priority business themes
- Coordinate with agencies on campaign creatives, landing pages, targeting inputs, campaign timelines and performance reporting.
- Track campaign results, lead quality, follow-up status and campaign learnings for future optimization.
Internal Communications
- Publish internal newsletters and coordinate internal communication updates for Vetrotech and Saint-Gobain platforms
Stakeholder Communications
- Support quarterly newsletters for channel partners, and monthly WhatsApp communication for channel partners and installers
- Assist in architect-focused emailer and WhatsApp campaigns
- Track communication dispatches, forwards, engagement, feedback, sales follow-ups and campaign learnings wherever applicable.
A 360-year young organization with robust pillars on value system and customer centricity, Saint-Gobain employs
176,000 people across 64 countries with over 90 nationalities. A fortune 500 company, Saint-Gobain is recognized among the 100 most innovative and 100 most sustainable corporations on earth. Saint-Gobain has pioneered several Products, Marketing, Manufacturing, Application, Sustainability, Human Resources Innovations, Knowledge, and Skill Development that helped in the emergence of product differentiation and segmentation in the industry.
In India we are today a community of united entrepreneurs who believe talent is infinite and can continuously shape the future, every day.
The strategy of responsible growth is guided by the Saint-Gobain Group’s purpose, “MAKING THE WORLD A BETTER HOME”, which responds to the shared ambition of everyone in the Group to act every day to make the world a more beautiful and sustainable place to live in.
📌 Mkt Exec – Vetrotech (Chennai)
🏢 AFGP
📍 Chennai